Jeez Jonathan Ive and his team are amazing. The new G5 iMac is simply rocking. Nothing more to say until I get my hands on one.

In the promo movie, Ive talks about the design process in which they refined and refined until the iMac looked like it had just evolved. It’s a really great example of allowing designers the time and money to really push something through to completion as well as keeping on the pressure and having the talent and expertise of course. But the talent and expertise often don’t arise when everything is a half-baked rush to get it to market. I’d be really interested to know the timescale for the iMac G5 project.

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