Switzerland, like Austria (where Service Design in Tourism is being held), has a big tourism industry. Mainly in the mountains, of course, but also the lakes and beyond. It’s good to see Marc Stickdorn and friends have got a conference together on service design and tourism:

Service Design in Tourism” is the first international conference on service design thinking in the travel and tourism industry. The conference is the closing event of the project “Service Design in Tourism” funded by the European Union under the CIP Competitiveness and Innovation Framework Programme, and hosted by MCI - Management Center Innsbruck, Department of Tourism. The conference aims to bring together a community interested in the practical application of service design thinking within the travel and tourism industry to share experiences, connect to new people, discuss challenges, and develop future opportunities.

The program includes a presentation of the project results, key notes from experts from the field of service design and tourism as well as workshops and an interactive dinner. Researchers as well as practitioners are invited to hand in a presentation or workshop through the Call for Presentations (CfP).

Call for Presentations open until 30 March 2012.

Notice of acceptation until 30 April 2012.

Registration open from 1 April 2012.

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