Comments on: Got ripped off in a MacHeist? It’s a UI failure. http://www.polaine.com/playpen/2008/01/26/got-ripped-off-in-a-macheist-its-a-ui-failure/ Education, Interactivity, Play and Emerging Cultural Forms from Andy Polaine. Mon, 08 Sep 2008 09:46:46 +0000 http://wordpress.org/?v=2.5.1 By: Matt Polaine http://www.polaine.com/playpen/2008/01/26/got-ripped-off-in-a-macheist-its-a-ui-failure/#comment-5511 Matt Polaine Sun, 03 Feb 2008 01:27:56 +0000 http://www.polaine.com/playpen/2008/01/26/got-ripped-off-in-a-macheist-its-a-ui-failure/#comment-5511 <p>Customer service or 'know when to shut up and concentrate on information to customers about progress'. Google now has a cache of this exchange, so if I enter 'John Casasanta' or 'MacHeist' guess what shows up?</p> <p>A perfect example of how to trash your brand. Doh!</p> Customer service or ‘know when to shut up and concentrate on information to customers about progress’. Google now has a cache of this exchange, so if I enter ‘John Casasanta’ or ‘MacHeist’ guess what shows up?

A perfect example of how to trash your brand. Doh!

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