Advertising

Poke Wins With Cock

February 20, 2007

Thought that title might get your attention. Congratulations to Poke for their Digital Design – Commercial win at the Design Week Awards 2007 with Cock-A-Doodle. The Cock-A-Doodle is a very amusing and well put together piece of Flash fun with a good cause – I wrote about it a while back (these design awards are [...]

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Magic Mirror

February 20, 2007

The Big Space have created a Magic Mirror for retail environments. It utilises RFID tags and a rear projection onto a mirror (and, of course, magic) to blend the style challenged customer’s image with style tips, product information and sometimes elements that “simply serve to provide an emotional link to the product brand…” I’m looking [...]

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US Airforce or Videogame?

January 24, 2007

Not really the usual fare of Playpen, but through a strange Google Ad placement that I clicked on I ended up at the U.S. Airforce’s propaganda recruitment site, Do Something Amazing created by Austin agency, GSD&M. I blog it because it is an interesting cultural phenomenon, seemingly pretty cynical and completely without irony. The site [...]

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The Power of Red Buttons

December 17, 2006

Having just mistyped a domain name and been sent to one of those really irritating ‘parked domain’ search pages, I saw this pop-up. Normally, I wouldn’t click on anything screaming out “spyware, click me!”. But look at it. A nice shiny red button that promises a fart gag. An invitation to play if ever there [...]

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Yahoo! Mail Championships

November 8, 2006

A few months ago I spent a very fun couple of weeks doing some work for the folks over at Pokewhere my friend (and ex-Antiromer) Nik Roope is one of the partners. I was shooting (I was going to say directing, but it was a fairly collaborative effort on that front) the video for the Yahoo! Mail Championships microsite as well as doing some of the compositing. It has finally gone live so I can write about…

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MTV vs YouTube

September 14, 2006

I’ve been catching up with my blog reading and thought Todd Dominey’s point about MTV trailing YouTube was worth a re-blog as it hooks into what I wrote previously about Apple’s iTV news. Todd’s full post has this to say… (ooh, what a cliff hanger for you e-mail subscribers…)

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10 Years of Flash

August 29, 2006

Is it ten years already? I really am getting old. I remember the days when Flash was a really awkward little ‘Director pretender’ animation package with a clunky scripting language. It’s really only been a year since that hasn’t been the case.

So the Favourite Website Awards have been running a vote on the Most Influential Flash Site of the Decade.

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Location Aware Ads on London Buses

August 28, 2006

I’m a bit late catching up with this one (I have been working… remember that?), but I just noticed this post in Ad Age about Yell.com’s plans for location-aware ads for London buses. If you haven’t been to London for a while (like me) then you will not have noticed that several buses have digital [...]

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Home Entertainment

June 16, 2006

colette_window.jpg The folks over at Fabrica have created a new interaction installation called Home Entertainment for the windows of “style, design, art, food” shop, colette, in Paris. It is a ceramic iMac set amongst other ceramic versions of bygone consumer technologies and follows in the line of several of the Fabrica window interactives, which capture [...]

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New BMW ‘Say No’ Ad

May 26, 2006

Whilst writing that story about You Tube I spied BMW’s new “So No To Compromise” ad and website: http://www.bmwtransact.com/whywesayno. It’s a US ad and is aimed at giving BMW a bit more “heart”. Apparently.

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