Interactive CD-ROM developed as part of a marketing project for Levi Strauss and Co. Ltd. The CD-ROM was essentially a sponsored artwork as it was entirely filled with Antirom’s interactive toys with low-level Levi’s branding.
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Several iterations of an in-store kiosk for Levi Strauss and Co. Ltd were created over a period of four years. Each season (twice a year) a new set of interactive works would be made to a theme, this also included an interactive shop window.
All material was designed, shot and programmed by antirom. The kiosk included all of the product range, the current advertising campaign and, importantly, a section that contained a number of interactive toys developed by antirom.
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