ismoke

iSmoke - How wrong? Very.

ismoke.jpg

I walked past this ‘iSmoke’ ad for Lucky Strike cigarettes the other day. How wrong? Let me count the ways…

Any more that I have overlooked?

Not that I really want to see more cigarette advertising, but I haven’t seen anything that’s remotely clever for about 20 years. It’s as if the ad industry has just given up on it being a lost cause.