I just read Brendan Dawes’s new book, Analogue In, Digital Out, in one day. A day when I was teaching all day too. I even stayed up late to finish it. It’s not often that happens.

His approach is very much about diving in, pulling things apart, connecting things together and seeing what happens. Kind of a Jamie Oliver of interaction design really. It reminded me very much of the approach we took at Antirom. It’s really about playing with these new forms, technologies and cultures and trying to discern some interesting features about them and the underlying language.

Any interaction designer, all students and pretty much anyone else involved in coming up with ideas for a living should have a copy I reckon.

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